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We have provided French-langauge translation for product packaging to TruAura, a dynamic young brand that has introduced 25 SKUs and generated 600% growth quarter over quarter since its inception [...]

Consistent upticks in lipstick sales during times of economic austerity have been historically ascribed to women’s lasting need to look for a pick-me-up in the form of low-cost cosmetic product. [...]

Oui the People is an Indie brand that has been basking in a surge of well-deserved attention. It was in fact recently named by the online research firm Spate as one of the top-searched [...]

Transcreation is a combination of translation and copywriting best suited for marketing and advertising copy. Emotive and intended to trigger a reaction from the target audience, it uses [...]

As we battle the Coronavirus pandemic, many of us are concerned about their immediate and more distant future. Translators, copywriters and most corporate language professionals in general are [...]

Depending on the target language, a translated document invariably comes out longer or shorter than the original source copy. This phenomenon in translation is referred to as expansion and [...]

As a small, niche company with a narrow specialty field we’ve often asked ourselves the question: what kind of a business would be our ideal partner? Big or small? Clearly our interests lie with [...]

Beautyterm Beautélogie LLC takes on both translation and transcreation projects in nearly all of its language combinations. Below is a broad-strokes comparison intended to help decide which of [...]

We have it on good authority, i.e. that of allure, popsugar and birdie.com, that one of our client’s products are making it to the list of newest skincare trends of 2020! But first, what are [...]