{"id":837,"date":"2013-02-27T16:54:59","date_gmt":"2013-02-27T21:54:59","guid":{"rendered":"http:\/\/www.beautyterm.com\/?p=837"},"modified":"2018-05-29T14:37:19","modified_gmt":"2018-05-29T18:37:19","slug":"837","status":"publish","type":"post","link":"https:\/\/beautyterm.com\/fr\/837\/","title":{"rendered":"Resist the temptation!"},"content":{"rendered":"<p>We found an amusing example that shows the importance of resisting the temptation of using your phrase-book knowledge of a foreign language to translate anything business-related, like for example a company name!\u00a0 Here we have a pet grooming boutique whose owners must have wanted to appear clever and presumably also sophisticated, unfortunately achieving the opposite result. \u00a0[Explanation for those who do not speak French: instead of a &#8220;little pet store&#8221;, they had a &#8220;little fart store&#8221;.]\n<p style=\"text-align: center;\"><a href=\"http:\/\/www.beautyterm.com\/wp-content\/uploads\/2013\/02\/BeFunky_Les-petits-pets-2.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-838\" src=\"http:\/\/www.beautyterm.com\/wp-content\/uploads\/2013\/02\/BeFunky_Les-petits-pets-2-300x200.jpg\" alt=\"BeFunky_Les petits pets 2\" width=\"300\" height=\"200\" srcset=\"https:\/\/beautyterm.com\/wp-content\/uploads\/2013\/02\/BeFunky_Les-petits-pets-2-300x200.jpg 300w, https:\/\/beautyterm.com\/wp-content\/uploads\/2013\/02\/BeFunky_Les-petits-pets-2.jpg 968w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>The American Translators Association has a very helpful guide to buying translation services called <a href=\"http:\/\/www.atanet.org\/publications\/getting_it_right.php\"><i>Translation, Getting It Right<\/i><\/a>. It can be easily downloaded from the ATA website.<\/p>\n<p>The brochure was originally developed by former ATA Public Relations Committee Co-Chair Chris Durban for the U.K.&#8217;s Institute of Translation and Interpreting.\u00a0 It is now also available in number of languages other than English (French, Italian, German, Dutch, Czech).<\/p>\n","protected":false},"excerpt":{"rendered":"<p>We found an amusing example that shows the importance of resisting the temptation of using your phrase-book knowledge of a foreign language to translate anything business-related, like for example a company name!\u00a0 Here we have a pet grooming boutique whose owners must have wanted to appear clever and presumably also sophisticated, unfortunately achieving the opposite [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[],"class_list":["post-837","post","type-post","status-publish","format-standard","hentry","category-beautyterm-news"],"translation":{"provider":"WPGlobus","version":"2.8.11","language":"fr","enabled_languages":["en","fr"],"languages":{"en":{"title":true,"content":true,"excerpt":false},"fr":{"title":false,"content":false,"excerpt":false}}},"_links":{"self":[{"href":"https:\/\/beautyterm.com\/fr\/wp-json\/wp\/v2\/posts\/837","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/beautyterm.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/beautyterm.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/beautyterm.com\/fr\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/beautyterm.com\/fr\/wp-json\/wp\/v2\/comments?post=837"}],"version-history":[{"count":7,"href":"https:\/\/beautyterm.com\/fr\/wp-json\/wp\/v2\/posts\/837\/revisions"}],"predecessor-version":[{"id":2043,"href":"https:\/\/beautyterm.com\/fr\/wp-json\/wp\/v2\/posts\/837\/revisions\/2043"}],"wp:attachment":[{"href":"https:\/\/beautyterm.com\/fr\/wp-json\/wp\/v2\/media?parent=837"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/beautyterm.com\/fr\/wp-json\/wp\/v2\/categories?post=837"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/beautyterm.com\/fr\/wp-json\/wp\/v2\/tags?post=837"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}